Adding my voice
With a Trustee election coming up and my name on the ballot, it seems sensible to provide an online space to find out more about me and why you should consider augmenting the trustees with a high-level digital skillset - in much the same way as it's augmented by financial expertise.
If this site isn't enough and you'd like a chat please get in touch with me via the company email address, or more informally using any of the social channels I'm on.
Why is it important to consider digital when evolving an organisation?
Traditional bricks & mortar and digital eco-systems are increasingly coming together and organisations need to navigate that alignment and the consumer relationship that brings. Any board that is looking at both what happens now and what happens over the next five years and beyond, I think, should take that digital component very seriously. Having an experienced digital evangelist with a deep understanding of the impact of decisions involving new technologies I believe would be a great benefit to the board.
Why me?
With twenty years of skill in digital business including working on the senior leadership team within Pro Direct Sport ltd, Leading digital teams and architecting solutions.
As Head of Ecommerce for Pro Direct Sport Limited, I sat on the senior leadership team focusing on digital business strategy and platform transformation. Acting as a digital translator to turn complex operational problems into more simple stepping stones that could be taken to realise the goals of the business. This included producing content management, e-commerce systems, and identity management as well as ERP systems that worked with the physical logistics of multi-country product delivery.
I was fortunate and enjoyed to being able to work in and on the organisation and also play a role in the evolution of e-commerce in a wider sphere, last year giving talks to Argos, Zalando, AO on continuous digital business transformation and was lucky to meet one my heroes Tim Berners Lee inventor of the world wide web.
Delivering on the visions and goals of the organisation will see increasing use of technology to improve the service we deliver and meet the expectations of our clients. (See research done by the British Library )
Closing thought
Digital isn't something an organisation can ignore so having thought leadership skills in this area that can help reduce risk and guide a path makes sense. I hope you give it some thought.